OUR STORY

BSSA has graced the illustrious runways of New York Fashion Week, captivating A-list celebrities, renowned models, and fashion icons across the globe. It has garnered a devoted following of "IT Girls," including the likes of the Kardashians, Bella and Gigi Hadid, Kendall and Kylie Jenner, Emily Ratajkowski, and Jennifer Lopez, among countless others. Be part of the global phenomenon that is BSSA and experience fashion at its freshest and finest.

Originating from Australia, BSSA has reimagined itself to reflect a fresher and more invigorated approach. Since its inception in 2014, the brand has remained true to its original aesthetic, embodying a fusion of sultriness and chic sophistication. Our designs revolve around timeless color palettes and figure-sculpting creations, presenting a signature style that resonates with fashion enthusiasts worldwide.

Discover an exclusive range of pieces meticulously crafted from double-layered, seamless fabrics that transcend the boundaries of seasons and trends. These versatile foundation garments offer limitless mix-and-match possibilities, allowing you to unleash your unique style. Each garment is thoughtfully designed to flawlessly enhance the feminine curves, embracing and empowering the beauty of every woman.

Under the vibrant leadership of a new and passionate team, our visionary Directors: Amy Aela, the multi-talented actor and entrepreneur and Melinda Richelle, the reality star and entrepreneur - look forward to bringing you the ultimate in luxury basics.